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LTV Moves to Triple Play with CRM.COM Software V3R3
LTV successfully upgrades CRM.COM Software and goes live with Triple Play.
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CRM.COM Signs Agreement with AVG JSC for Provision of SMS & Billing Software
AVG selects CRM.COM to provide an SMS & Billing platform for their DTT and DTH operation in Vietnam.
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CRM.COM Articles

Leverage your partners and resellers
Work on-line with your subsidiaries, affiliates and dealers to serve customers, cross-sell products and services, and outsource work.
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Web or MS Outlook access channels
Access CRM.COM Software functionality from a variety of web-based desktops or MS Outlook.
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Ease of Use is the Key
Ease of Use is the Key Here at CRM.COM, we believe that if you can’t use it, neither will the rest of your organization.
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Training & Events

CRM.COM Certification Course
CRM.COM is offering regular 1 week certification courses.
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Nicosia, Cyprus, May 2009
CRM.COM sponsors and presents at the CISCO Collaboration summit in Cyprus
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Business on-demand
Introducing the CRM.COM Software solution that automates all business processes.
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Solution for Retailers

 

CRM.COM software is a turnkey Real-time Loyalty Solution that is designed to help retailers implement and manage sophisticated points based (or cash back) loyalty schemes.

 

Point (or cash) rewards are offered on purchases made at participating retail outlets and can be co-funded by your partner network, such as your suppliers or dealers. Partners have an incentive to join because they benefit from the advertising campaign and other marketing promotions carried out as part of your loyalty scheme as well as from increased sales to your customer base.
 
Key CRM.COM Business Processes and Functions
 
Retailer
  • Uses the CRM.COM web platform to create and implement sophisticated loyalty schemes
  • Uses the loyalty database, segmentation and campaign management tools in CRM.COM to segment customers and communicate with them in a personalised manner
  • Provides targeted rewards at the point of sale (POS) when customers make qualifying purchases
  • Utilises the CRM.COM reporting module on a regular basis to monitor scheme effectiveness
 
Cardholder
  • Is assigned a loyalty account in CRM.COM with one or more cards (e.g. retailer loyalty cards) associated with it
  • Makes purchases at participating retail outlets that are automatically matched against a set of loyalty offers defined by the retailer
  • Earns rewards at the point of sale (POS) and spends them on subsequent purchases
  • Uses a cardholder web interface to access own loyalty account details (account balance, etc.)
 
These business processes and functions are best illustrated using an example of a retailer loyalty scheme that can be managed through CRM.COM Software. It demonstrates the system’s configurability and flexibility in accommodating the needs of a retail organisation.