Real Estate

Low margins, increased volumes and competition have made the business of Real Estate Agents and Developers a high volume business with a high amount of information to process.  Hundreds of leads and inspection visits combined with a rising ‘cost per lead’, highlights the need for efficient management of sales opportunities. 

Information technology for the Real Estate industry has now reached a similar stage of maturity as the Retail and Wholesale industry. A successful and profitable Real Estate company now requires an integrated and complete IT system. Common requirements include maintaining an online inventory of properties, detailed tracking of sales leads, marketing campaign management and sophisticated analysis tools reporting on key metrics such as lead conversion and return on investment. The integration of third party systems such as web-sites and partner CRM’s is not only critical but is more and more becoming the key to success.  Even its post sales operations, such as contract management and customer request handling need to be automated.

CRM.COM Software Value Proposition and Benefits

The CRM.COM Software for the Real Estate industry provides an integrated solution to the sales, marketing, operations and web site needs of the real estate company. The software automates ALL the processes of the real estate company but at the same time it is easy to use and intuitive. Plus, because it is web based and inherently collaborative, you can give controlled access to your brokers, agents, outsourced call centres or even associates and casual partners.

A list of software features follows: